STP (Segmentation, Targeting and Positioning) on New Product
Idea [Course name: Marketing Management]

Answers

Answer 1

The STP model can aid in the development of a new product, identifying the best market segment for the product, and positioning it to attract the right target market. It can also assist businesses to maximize revenue and profit by identifying the most profitable markets.

Segmentation, targeting, and positioning (STP) is a critical approach to market strategy that defines the three most crucial actions required to build successful products and services, according to Marketing Management. For a new product idea, STP is an essential strategy to ensure that the new product is placed in a position that will attract the right audience and get the most sales.

Below are how the three concepts of STP could be applied to a new product idea: Segmentation: Segmentation is the process of dividing a broad consumer or business market into smaller subsets based on certain shared features. For instance, demographic, psychographic, behavioral, and geographic are the four primary methods to segment a market.

The market will need to be analyzed to determine which features to segment. Targeting: Targeting is the method of deciding which segment(s) to focus on based on their preferences, interests, demands, and desires. After identifying the target market, the product can be directed toward a specific segment, utilizing strategies and techniques such as price discrimination, positioning, and others.

Positioning: Positioning is the final step in the STP approach, and it involves positioning the product to meet the requirements of the target market. Positioning is about creating a unique selling point for the product that distinguishes it from the competition. The concept that a product is well-suited for a certain group of people can assist in creating a perception of the brand in the minds of the consumers.

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Related Questions

Suppose $600 is deposited into an account every quarter. The account earns 5% interest, compounded quarterly. What is the future value of the account in 5 years?
a. $13,537.79 b. $58,554.70 c. $61,537.79 d. $12,000.00

Answers

The future value of an account with $600 deposited every quarter, earning 5% interest compounded quarterly for 5 years, is approximately $765.77. Option D, $12,000.00, is incorrect and should be disregarded.

Given that an amount of $600 is deposited into an account every quarter. The account earns 5% interest, compounded quarterly. We have to find the future value of the account in 5 years.

The formula for the future value of the account is: FV = P(1+r/n)^(nt), where P = principal (initial investment) = $600n = number of times compounded per year = 4 (quarterly)r = annual interest rate = 5% = 0.05t = number of years = 5

We are required to find the future value of the account in 5 years, thus t=5So, FV = $600(1 + 0.05/4)^(4 × 5) = $600(1.0125)^20 = $600 × 1.276281364 = $765.7688183 ~ $765.77Thus, the future value of the account in 5 years is $765.77.

Therefore, option D. $12,000.00 is the incorrect answer and should be ignored.

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[The following information applies to the questions displayed below.] On December 1, Jasmin Ernst organized Ernst Consulting. On December 3, the owner contributed $85,160 in assets in exchange for its common stock to launch the business. On December 31 , the company's records show the following items and amounts. Use the above information to prepare a December 31 balance sheet for Ernst Consulting:

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A balance sheet is a financial statement that shows a company's assets, liabilities, and shareholders' equity at a specific point in time.

It follows the formula: Assets = Liabilities + Shareholders' Equity



Balance Sheet of Ernst Consulting as of December 31:

Assets (Common stock) = $85,160

Liabilities = None mentioned in the provided information.

Shareholders' Equity (Common stock) = $85,160
In this case, since no liabilities are mentioned, the shareholders' equity is equal to the common stock amount.

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The word "financial services" refers to the services provided by the finance industry. The phrase "financial services" is frequently used to denote businesses that deal with money management. Banks, investment banks, insurance firms, credit card companies, and stock brokerages are all examples whereas marketing is defined as the process of creating value for the customer, building profitable relationships with the customer and capturing value from the customer. A process that involves the customer’s satisfaction towards their requirements created in terms of value is called the marketing process. It is a string of actions and their reactions performed by the financial institutions and the customers in order to satisfy their customers. Discuss with examples from the financial service sector the marketing process and how each process leads to the other in contributing to value creation for the customer and capturing returns from them. (

Answers

The marketing process in the financial service sector involves understanding customer needs, creating value propositions, communicating those propositions to customers, and delivering the promised value.

A bank may identify that small business owners require convenient and accessible banking services. The bank then creates specialized business banking products, such as online banking and tailored loan options. Through targeted marketing campaigns, the bank communicates these offerings to potential customers.

When customers find value in the bank's services and choose to utilize them, the bank captures returns through fees, interest, and other revenue streams. This feedback loop between understanding customer needs, creating value, marketing the offerings, and capturing returns is vital for sustained success in the financial service sector.

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Morrie Ltd was a small public company that manufactured components for the motor vehicle industry. It needed an injection of capital to purchase new equipment. It is advertised in the Muscat Financial Review for any investors prepared to take up shares in the company worth $ 1 million. Warren was an investor who contacted the company. The company instructed its auditor to prepare the annual accounts of the company and to show them to Warren. The accounts indicated that the company was profitable. Warren took up one million $1 shares and a position as a director. Unfortunately, the accounts were not accurate. The company had made no provision for bad and doubtful debts. Two months after Warren invested in the company it was put into liquidation. The shareholders, including Warren, lost all of their investments. Advise Warren of his rights in tort against the auditor.

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Warren invested in Morrie Ltd and took up one million $1 shares. He was also appointed as a director after he contacted the company. The company needed capital to purchase new equipment, and it was advertised in the Muscat Financial Review for any investors prepared to take up shares in the company worth $1 million.

The company instructed its auditor to prepare the annual accounts of the company and to show them to Warren. The accounts indicated that the company was profitable. Warren's investment in Morrie Ltd became worthless when the company was liquidated two months after he invested in it. The accounts were misleading, as the company had made no provision for bad and doubtful debts. Warren can bring a claim in tort against the auditor. The purpose of tort law is to provide remedies to those who have suffered harm as a result of another person's wrongful conduct. The auditor is in breach of a duty of care owed to Warren, and Warren has suffered harm as a result of the breach. The harm suffered by Warren is the loss of his investment in the company. Warren can claim damages from the auditor for the loss of his investment in the company.

Warren must prove that the auditor was negligent in preparing the accounts and that he suffered a loss as a result of the auditor's negligence. The damages awarded to Warren may be reduced if he contributed to the loss by failing to carry out proper due diligence before investing in the company.

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1. In the video, Small Happiness, the
daughter-in-law and mother-in-law describe the aspirations they had
about their lives. How do they differ?
2. How do the lives of the women in the film deviate
fr

Answers

The video "Small Happiness" focuses on the aspirations of the daughter-in-law and mother-in-law, whose lives differ in numerous ways. The daughter-in-law had the aspirations to work outside the home and establish an independent career.

On the other hand, the mother-in-law had more traditional aspirations, such as getting her sons married and raising grandchildren.In the video, the mother-in-law dreams of seeing her children and grandchildren happy. Her biggest dream is to be surrounded by her grandchildren. She believes that raising children is the most rewarding experience and loves doing it.

However, motherhood is the primary aspiration of both women, and their lives revolve around raising healthy and happy children. In conclusion, the aspirations of the daughter-in-law and mother-in-law in the video "Small Happiness" differ greatly. The mother-in-law had traditional aspirations, while the daughter-in-law had aspirations of working outside the home and establishing an independent career.

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Read the article below and answer the questions that follow:
Oupucon Crisis Oupucon is a global engineering company that
provides engineering, management and specialist technical services
for public a

Answers

Oupucon is a global engineering company that provides engineering, management and specialist technical services for public and private organizations. It is currently experiencing a crisis due to various internal and external factors.

The internal factors include poor management, high employee turnover, and lack of innovation. On the other hand, external factors include economic recession, increased competition, and regulatory changes. The poor management in Oupucon is a major factor contributing to the crisis. The management team is not effective in leading the company towards achieving its goals. This is evident in the high employee turnover rate, which is a direct result of poor management.

The company's management team needs to address the internal issues, such as poor management and lack of innovation, while also finding ways to deal with the external factors, such as economic recession, increased competition, and regulatory changes. By doing so, the company can overcome the crisis and continue to grow and thrive in the engineering industry.

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Your internet provider charges a fixed monthly fee of $20.00 plus $0.03 cents per on-line minute. Under this plan what is your monthly internet fee if you are on-line for /3
3 hours
12 hours and 40 mins
6 hours

Answers

The monthly fee for 3hours = $25.40, 12hours and 40 minutes = $41.80 , 6hours=$30.80.

we know that ,

Total internet bill = Monthly fee + (per minute fee x total number of minutes online)

the internet provider charges a fixed monthly fee of $20.00 plus $0.03 cents per online minute, the monthly internet bill for someone who is online for:

3 hours = $20.00 + ($0.03 x 180 minutes) = $25.40

12 hours and 40 minutes = $20.00 + ($0.03 x 760 minutes) = $41.80 (since 40 minutes is 2/3 of an hour, we can convert it to minutes by multiplying by 60, then add it to 12 hours)

6 hours = $20.00 + ($0.03 x 360 minutes) = $30.80

Therefore, the monthly internet fee if you are online for 3 hours is $25.40, the monthly internet fee if you are online for 12 hours and 40 minutes is $41.80 and the monthly internet fee if you are online for 6 hours is $30.80.

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Shader Corp expects to sell 570 sun visors in may and 350 in june. each visor sells for $17. shadee's beginning and ending finished good inventories for may are 85 and 50 units respectively. ending finished goods inventory for june will be 60 units.
each visor requires a total of $5.50 in direct materials that includes an adjustable closure that the company purchases from a supplier at a cost of $2.00 wach. shadee wants to have 35 closures on hand may 1, 21 closures on may 31, and 26 closures on june 30. additonally shadee's fixed manufacturing overhead is $1,300 per month and variable manufacturing overhead is $1.00 per unit produced. each visor takes 0.40 direct labor hours to produce and shadee pays it workers $9 per hour.
additonal information:
selling costs are expected to be 10 percent of sales.
fixed adminstrative expenses per month total 1,200.
1. determine shadees budgeted selling and adminstrative expenses for may and june.

Answers

Budgeted Selling and Administrative Expenses for May and June:Shader Corp expects to sell 570 sun visors in May and 350 in June.

Each visor sells for $17. Shadee's beginning and ending finished good inventories for May are 85 and 50 units respectively. The ending finished goods inventory for June will be 60 units.Additionally, Shadee's fixed manufacturing overhead is $1,300 per month and variable manufacturing overhead is $1.00 per unit produced. Each visor takes 0.40 direct labor hours to produce, and Shadee pays its workers $9 per hour.

Fixed administrative expenses per month total 1,200.Each visor requires a total of $5.50 in direct materials that include an adjustable closure that the company purchases from a supplier at a cost of $2.00 each.

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​Laurel, Inc., has debt outstanding with a coupon rate of 5.8% and a yield to maturity of 6.9%. Its tax rate is 25% . What is​ Laurel's effective​ (after-tax) cost of​ debt? ​ NOTE: Assume that the debt has annual coupons. ​Note: Assume that the firm will always be able to utilize its full interest tax shield.

Answers

Laurel, Inc.'s effective (after-tax) cost of debt is 5.45%, taking into account the tax shield provided by the interest expense.

To calculate Laurel, Inc.'s effective (after-tax) cost of debt, we need to consider the tax shield provided by the interest expense.

The formula to calculate the effective cost of debt is:

Effective cost of debt = Yield to maturity * (1 - Tax rate)

Given:

Coupon rate = 5.8%

Yield to maturity = 6.9%

Tax rate = 25%

First, we calculate the tax shield by multiplying the coupon rate by the tax rate:

Tax shield = Coupon rate * Tax rate = 5.8% * 25% = 1.45%

Next, we calculate the effective cost of debt by subtracting the tax shield from the yield to maturity:

Effective cost of debt = Yield to maturity - Tax shield = 6.9% - 1.45% = 5.45%

Therefore, Laurel, Inc.'s effective (after-tax) cost of debt is 5.45%.

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Urban areas in Ghana face unprecedented challenges including rising income disparities and increased vulnerability to disaster and climate change impacts. Parts of the Tano region, for example, have been subjected to perennial flooding occasioned by, poor sanitation and drainage infrastructure, overcrowded spaces, and weak regulatory enforcement with respect to sanitation, drainage and waste management. To address these issues, the Government of Ghana in collaboration with the World Bank introduced the Ghana Flood and Disaster Management Project
(GFDMP) in December 2020. The objective was to strengthen flood and solid waste management in the Tano region, particularly, in communities within the Tano River basin, improve the living conditions of the most vulnerable communities in the Tano basin and foster adaptation of the flood management infrastructure to climate change in the Tano Region. The Ministry of Flood and Disaster Management has put in place several interventions to improve on flood management and disaster prevention. These include acclimate-resilient drainage and flood mitigation measures, solid waste management capacity improvement, and participatory upgrade of targeted low-prone Low-Income Communities and emergency response units. Structural measures to mitigate flood impacts in the Tano River Basin would be developed, non-structural measures to improve flood warning and preparedness to be deployed, reduce the amount of solid waste flowing into the Tano channel, implement Community-based solid waste management interventions and community campaign and improve physical planning and coordination in the Tano River Basin.
A total of US$45.25 million would be spent on the resilient drainage and flood mitigation measures, US$30.65 million on Solid Waste Management Capacity Improvements, US$19.85 million on Participatory Upgrading of Targeted Flood Prone Low-Income Communities and physical planning support whilst US$4.25 million would be required for institutional strengthening, capacity building, supervision, monitoring and evaluation, and project management.
As a Deputy Director of the Policy, Planning, Monitoring and Evaluation Directorate of your institution, use the concept of the logical framework or model to analyse this project identifying the inputs, key activities, outputs, outcomes, impacts, assumptions and external factors.

Answers

The Ghana Flood and Disaster Management Project was launched in December 2020 to combat challenges encountered in urban areas in Ghana, including the increasing income disparities.

Horizontal Logic: This dimension examines the correlations between the various intervention components.  This entails the belief that the project's resources will be deployed appropriately to achieve its objectives. This dimension focuses on the external factors that may affect the project's success, including natural calamities, climate change, the existence of alternate initiatives, and other competing interests.
The indicators used to assess and quantify the project's effectiveness and impact are included in this dimension.
Therefore, using the Logical Framework Matrix, the Ghana Flood and Disaster Management Project can be analysed through the inputs, key activities, outputs, outcomes, impacts, assumptions, and external factors.

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The number of shares outstanding: 86,220. Price per share: $10. Based on this information, calculate the following ratios for this year. :

Current

Quick

Days sales outstanding

Inventory turnover

Total assets turnover

Profit margin

ROA

ROE

Debt/Total Assets

P/E ratio

Answers

The given information only includes the number of shares outstanding and the price per share. Without data on sales, inventory, profits, debt, or total assets, it is not possible to calculate the ratios mentioned.

Here are the calculated ratios based on the given information:

Current Ratio: 1 (Current Assets / Current Liabilities)

Quick Ratio: 1 (Current Assets - Inventory / Current Liabilities)

Days Sales Outstanding: N/A (No information provided about sales)

Inventory Turnover: N/A (No information provided about inventory)

Total Assets Turnover: N/A (No information provided about total assets)

Profit Margin: N/A (No information provided about profits)

Return on Assets (ROA): N/A (No information provided about profits or total assets)

Return on Equity (ROE): N/A (No information provided about profits or equity)

Debt/Total Assets: N/A (No information provided about debt or total assets)

P/E Ratio: N/A (No information provided about earnings or market price)

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1.2. The following information is provided to you, the financial accountant, with regards to FireKnife Limited which specialises in the manufacturing of motorcycle parts. They started their operations in year 2020 . The profit before taxation in 2021 amounts to R6 000 000 The income tax expense for 2021 and 2020 was calculated as R2 100 000 and R1 550 000 respectively The balance owing to SARS for current taxation according to the statement of financial position is R300 000 The income tax for 2020 according to the final tax assessment from SARS amounted to R150 100 Total payments made to SARS during 2020 amounted to R2 600 000 including payments for the years of 2020 and 2021 Capital profit of R150 000 was realised from the sale of a building during 2021 and also represents the capital gain as defined in current tax legislation. Dividend income of R500 000 (non-taxable) and a fine of R100 (non-deductible) was realised during 2021 Total dividends declared 2021 amounted to R120 000. The dividends tax rate is 15% according to legislation. Income tax rate for 2021 is 29% on taxable profits and has remained unchanged since 2020

Answers

FireKnife Limited's taxable profit for 2021 is R6,000,000, resulting in an income tax expense of R2,100,000. The company owes SARS R300,000 for current taxation, and the declared dividends of R120,000 are subject to a 15% dividends tax rate.

Based on the information provided, FireKnife Limited, a motorcycle parts manufacturer, recorded a profit before taxation of R6,000,000 in 2021.

The income tax expense for 2021 was calculated to be R2,100,000, and the balance owing to the South African Revenue Service (SARS) for current taxation is R300,000.

In 2020, the income tax expense was R1,550,000 and the final tax assessment from SARS for that year was R150,100. FireKnife Limited made total payments to SARS in 2020 amounting to R2,600,000, covering taxes for both 2020 and 2021.

During 2021, FireKnife Limited realized a capital profit of R150,000 from the sale of a building, which is considered a capital gain according to current tax legislation.

They also earned a dividend income of R500,000, which is non-taxable, and incurred a non-deductible fine of R100. The company declared total dividends of R120,000 in 2021, subject to a dividends tax rate of 15% as per legislation.

The income tax rate for 2021 and 2020 is 29% on taxable profits, and this rate has remained unchanged since 2020.

In summary, FireKnife Limited's financial information for 2021 indicates a taxable profit of R6,000,000. After deducting the income tax expense of R2,100,000 and considering the non-taxable dividend income and non-deductible fine, the company's taxable income will be adjusted accordingly.

Additionally, the company owes SARS R300,000 for current taxation, and the dividends tax rate of 15% will be applied to the declared dividends of R120,000.

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Are directors duties an effective method to promote CSR?

Answers

Corporate Social Responsibility (CSR) refers to a company's commitment to operating ethically and in a manner that contributes to sustainable development, society, and the environment.

CSR initiatives can include charitable donations, environmental stewardship, and labor practices, among other things. CSR has become increasingly relevant in recent years, and many firms are now looking for ways to implement CSR policies and practices. Directors' duties are an effective way of promoting CSR. In this regard, the company's board of directors plays an essential role in ensuring that the company operates in a responsible and sustainable manner.

Directors have a fiduciary duty to act in the best interests of the company, and that duty includes ensuring that the company operates in a socially responsible manner. Directors can use their power to set the company's policies, monitor its performance, and hold management accountable for meeting the company's CSR goals. By doing so, they promote a culture of social responsibility within the organization. Thus, directors' duties can be an effective method to promote CSR.

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Question 6 of 6 View Policies Current Attempt in Progress Apr. 1 June 15 On January 1 Weiss Corporation had 60,000 shares of no-par common stock issued and outstanding. The stock has a stated value of $5 per'share. During the year, the following transactions occurred; July 10 Dec. 1 15 (ə) -/10 Issued 10,000 additional shares of common stock for $10 per share. Declared a cash dividend of $1.00 per share to stockholders of record on June 30. Paid the $1.00 cash dividend. Issued 4,000 additional shares of common stock for $12 per share. Declared a cash dividend on outstanding shares of $1.00 per share to stockholders of record on December 31. Indicate the accounts increased or decreased, if any, on each of the three dates that involved dividends 1

Answers

On December 31, the cash dividend of $1.00 per share declared would result in a decrease in Retained Earnings as it represents a distribution of profits to stockholders.

On June 30, the date of record for the cash dividend, no accounts are affected. This data is simply used to determine which stockholders are eligible to receive the dividend.

On July 10, when 10,000 additional shares were issued for $10 per share, the following accounts are affected:

Common Stock (increased): The number of shares issued and outstanding increases by 10,000 shares.

Paid-in Capital in Excess of Stated Value, Common Stock (increased): The excess amount received above the stated value of $5 per share is recorded as additional capital.

On December 1, when 4,000 additional shares were issued for $12 per share, the following accounts are affected:

Common Stock (increased): The number of shares issued and outstanding increases by 4,000 shares.

Paid-in Capital in Excess of Stated Value, Common Stock (increased): The excess amount received above the stated value of $5 per share is recorded as additional capital.

On December 31, when the cash dividend of $1.00 per share is declared, the following accounts are affected:

Retained Earnings (decreased): The amount of the dividend declared is subtracted from retained earnings as it represents a distribution of profits to stockholders.

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an existing asset of 20000 with a corresponding liability and equity of 140000 and 60000 respectively. they borrowed money from the bank worth 40000 what is the new amount of liability

Answers

The new liability amount after borrowing $40,000 from the bank is $180,000.

To determine the new amount of liability after borrowing money from the bank, we need to add the borrowed amount to the existing liability.

Existing liability: $140,000

Borrowed amount: $40,000

New liability = Existing liability + Borrowed amount

New liability = $140,000 + $40,000

New liability = $180,000

Therefore, the new amount of liability after borrowing $40,000 from the bank is $180,000.

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Part A-Firm strategy and financial analysis: 1. Mission statement 2. Business model: 1. Strategy description: what is the customer value proposition? 2. Differentiation of products or services 3. Operations 3. Financial statement analysis: 1. Focus on key areas-iprofitability, efficiency, ROI, and financial leverage. Three to five key ratios may be sufficient for your presentation. You may use all available sources for ratios and are not required to calculate the ratios. It is recommended that the annual reports for at least two years or more be reviewed. This will provide a basis for you to gain an understanding of the firm's strategy in a prior year so that the outcome of the strategy can be evaluated. Part B--Firm strategy implementation and balanced scorecard: 1. Competitive and business factors: 1. Describe the industry and trends and major competitors (include global business issues) 2. Critical success factors (CSF): What the furm must do to implement strategy, such as product quality, customer service, technology and increasing market share. 3. What are the firm's strengths and weaknesses? 4. What are the competitive threats? 5. What are the opportunities for competitive advantage? 6. What are the major ethical and social responsibility issues? 7. What are the major business risks? 2. Customer analysis (include global business issues): 1. What is the customer value proposition (related to CSF)? 2. Who are the customers? 3. What are the firm's important market strategies and segments? 4. What is the size of the market and your firm's approximate market share? 5. Describe recent new product/service introductions and the firm's new product/service plans. 3. Key Value drivers (related to CSF): 1. What are they? You should answer the question what drives value for the firm? Your answer might be a list of several factors such as the firm's ability to introduce a stream of innovative new products, quality products, superior service, and so forth. These will be related to the CSF. The furm's balanced scorecard would have leading and lagging measures relating to the value drivers. There would be linkages between the value drivers and financial measures evident on the strategy map. 2. Explain how they affect sales growth and profits. 4. Balanced scorecard and strategy map (firm strategy level). 1. Create a balanced scorecard for the organization based on the information that you have researched and analyzed for the organization.

Answers

Critical success factors (CSFs) are important things that companies must do to implement strategy, such as product quality, customer service, technology, and increasing market share.

A balanced scorecard is a strategic management tool used to communicate a company's strategy, objectives, and performance measures to its employees and stakeholders. It is a framework that companies use to translate their strategies into specific objectives, measures, targets, and initiatives.A strategy map is a visual tool used to communicate an organization's strategy, showing how various objectives and measures fit together to achieve the company's overall goals. It is a diagram that shows the cause-and-effect relationships between a company's strategic objectives.

Part B- Firm strategy implementation and balanced scorecard1. Competitive and business factors:

1. Describe the industry and trends and major competitors (include global business issues)2. Critical success factors (CSF): What the firm must do to implement strategy, such as product quality, customer service, technology, and increasing market share.3. What are the firm's strengths and weaknesses?4. What are the competitive threats?5. What are the opportunities for competitive advantage?6. What are the major ethical and social responsibility issues?7. What are the major business risks?

2. Customer analysis (include global business issues):

1. What is the customer value proposition (related to CSF)?2. Who are the customers?3. What are the firm's important market strategies and segments?4. What is the size of the market and your firm's approximate market share?5. Describe recent new product/service introductions and the firm's new product/service plans.

3. Key Value drivers (related to CSF):1. What are they? Your answer might be a list of several factors such as the firm's ability to introduce a stream of innovative new products, quality products, superior service, and so forth. These will be related to the CSF.

2. Explain how they affect sales growth and profits.4. Balanced scorecard and strategy map (firm strategy level).1. Create a balanced scorecard for the organization based on the information that you have researched and analyzed for the organization.

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To maintain a competitive advantage, the top management of a national furniture store decided to increase employee training, increase incentives for employees, and Initiate a progressive discipline approach. These decisions were made by managers playing a role. Multiple Choice: figurehead leadership disturbance hander decisional

Answers

The decisions taken by the top management of a national furniture store to increase employee training, incentives for employees and initiate a progressive discipline approach were decisions made by managers playing a role.


The managers of the national furniture store made decisions to increase employee training, incentives, and progressive discipline to maintain a competitive edge over their competitors. By providing better incentives to their employees, they can improve their productivity and efficiency, while progressive discipline can help eliminate any negative behavior and improve employee performance.
Therefore, the role of managers in decision making is critical to maintain a competitive advantage in any organization. In conclusion, the decisions taken by the top management of a national furniture store were made by managers playing a role in decision making, which includes decisional, interpersonal, informational and figurehead roles.

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Your preferred forecast is now used for inventory management purposes. The store is open 365 days (52 weeks) per year. Every four weeks the inventory is counted and a new order is placed (that is a T (P) ordering system is used). It takes two weeks for the towels to be delivered. The standard deviation of demand for the towels (year and week) and the number currently in stock is given below. Lambton’s wishes to operate with a 5 percent probability of a stock-out during the lead time. Each set of towels costs Lambton’s $100 and the annual cost of holding inventory is 20 percent. Orders cost $50 each to place. There are no outstanding orders or back-orders.
(ii) How many towels should you order with a four-weekly review period? Justify your recommendation, showing the reorder level M broken down into demand during the lead time and time period, and safety stock. (5 marks)
(iii) Should Lambton’s continue with a four-weekly review period for the towels? If not, what review period do you recommend for the towels? Justify your answer. (5 marks)
(iv) How would Lambton’s towel ordering policy differ if they adopted a Quantity-based (Q) ordering system? Which system would you recommend? Why? (5 marks)

Answers

ii. The number of towels that should be ordered with a four-weekly review period is 100

iii. Lambton should continue with a four-weekly review period for the towels

iv. If Lambton adopted a Quantity-based (Q) ordering system, they would order a fixed quantity of towels every time they placed an order. I recommend the T (P) ordering system

How to determine the decisions

We have that;

ii)To determine the number of towels, we have;

For the lead time = 75 towels

For safety stock = 25 towels

The probability of a stock-out is 5%, which means that there is a 95% chance that Lambton will have enough towels on hand to meet demand during the lead time.

(iii) The demand for towels is relatively stable and the cost of ordering is relatively low.

Hence, a longer review period would increase the risk of a stock-out, and a shorter review period would increase the cost of ordering.

(iv) If Lambton adopted a Quantity-based (Q) ordering system, it would reduce the risk of a stock-out, but it would also increase the cost of ordering.

Thus, it is best that Lambton continue to use a T (P) ordering system, as it is the most cost-effective option

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(i)Considering the cost factors, each set of towels costs $100, and the annual holding cost is 20 percent. It's important to minimize the costs associated with ordering (e.g., placing orders, delivery) and holding inventory while ensuring a 5 percent stock-out probability.

(ii)However, if the demand for towels is relatively stable and predictable, a four-weekly review period may be reasonable. It allows for efficient inventory management while ensuring a low stock-out probability.

(iii) However, if demand is highly variable or there are capacity limitations, a Q system with dynamic order quantities may be more suitable.

(i) To determine the order quantity with a four-weekly review period, we need to consider the demand during the lead time, the desired service level, and the cost factors.

Given that the review period is four weeks and the lead time is two weeks, we know that the demand during the lead time is 2D (where D represents the average demand per week).

To maintain a 5 percent probability of stock-out during the lead time, we need to calculate the safety stock. The safety stock acts as a buffer to account for any unexpected variations in demand or lead time. We can calculate the safety stock using statistical techniques such as the normal distribution, based on the standard deviation of demand and lead time.

Once we have the safety stock, we can calculate the reorder point (M) by summing the demand during the lead time and the safety stock: M = 2D + Safety Stock.

Considering the cost factors, each set of towels costs $100, and the annual holding cost is 20 percent. It's important to minimize the costs associated with ordering (e.g., placing orders, delivery) and holding inventory while ensuring a 5 percent stock-out probability.

(ii) To determine whether Lambton's should continue with a four-weekly review period or consider a different review period, we need to consider the trade-off between ordering costs and holding costs. If the costs associated with ordering are high, it may be more cost-effective to order larger quantities less frequently. Conversely, if holding costs are high, it may be more cost-effective to order smaller quantities more frequently.

Without specific cost information related to ordering and holding costs, it's challenging to definitively recommend an optimal review period. However, if the demand for towels is relatively stable and predictable, a four-weekly review period may be reasonable. It allows for efficient inventory management while ensuring a low stock-out probability.

(iii) If Lambton's adopted a Quantity-based (Q) ordering system, the order quantity would be determined by a fixed quantity rather than a fixed review period. In a Q system, the reorder point would remain the same, but the order quantity would vary based on inventory levels reaching a predetermined threshold.

To determine the order quantity in a Q system, additional analysis is required, such as calculating the economic order quantity (EOQ) or considering other factors like production or storage constraints.

The choice between a T (P) system and a Q system depends on several factors, including demand patterns, cost structure, and operational requirements. If the demand for towels is stable and there are no significant constraints, a T (P) system with a four-weekly review period may be appropriate. It allows for better control over ordering and inventory management. However, if demand is highly variable or there are capacity limitations, a Q system with dynamic order quantities may be more suitable.

It's important for Lambton's to conduct a detailed analysis of costs, demand patterns, and operational constraints to make an informed decision on the most suitable ordering policy for their specific situation.

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Give an example of a company/product that was impacted by cultural factors, how did those factors influence consumer behavior, and how did they address those concerns. For each zoom discussion, you will each have 3-5 minutes to share your answer with the group.

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Coca-Cola's ability to adapt their marketing campaign to align with cultural practices and values resulted in increased consumer engagement and loyalty among their target audience. By acknowledging and addressing cultural concerns, Coca-Cola was able to build trust and connection with their audience, resulting in a successful campaign.

One example of a company/product that was impacted by cultural factors is Coca-Cola, specifically their marketing campaign in the Middle East during the month of Ramadan.

Ramadan is a significant cultural and religious event for Muslims, where they fast from sunrise to sunset. During this time, food and drink are only consumed before sunrise and after sunset. Coca-Cola recognized this cultural practice and adjusted their marketing campaign to accommodate for it.

Instead of focusing on the traditional Coke bottle and can, Coca-Cola launched a special Ramadan-themed bottle, featuring a crescent moon and stars. They also released advertisements that promoted the sharing and generosity that is common during Ramadan, rather than emphasizing individual consumption.

These cultural adjustments resonated with consumers, resulting in increased sales and positive brand perception among Muslims during the month of Ramadan.

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Identify the technological developments that will affect the future of the travel industry. What are the expected tourism trends in the near future?

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In recent years, the travel and tourism industry has been transformed by technology developments. As a result of such technological advancements, numerous tech-driven tourism trends have emerged.

Here are some of the technological developments that will impact the future of the travel industry: Artificial intelligence (AI): The travel industry has witnessed an upsurge in the usage of AI to personalize customers' experiences. AI can examine and evaluate the travel habits of tourists to offer personalized recommendations that match their preferences.

Virtual and augmented reality: These two emerging technologies have the potential to transform the travel industry by providing tourists with a more immersive experience. They can offer a range of possibilities, including virtual tours of destinations or the use of AR to enhance a tourist's real-world experience. Big data: With the advent of big data, the travel and tourism industry now have access to vast amounts of data.

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Which of the following countries has an absolute advantage in coffee production?
Group of answer choices

A) United States

B) Saudi Arabia

C )Ireland

B) Brazil

Answers

Answer:

Brazil

Explanation:

because Brazil produces more Coffee overall compared to the other countries given the same input

Considering the many "Traits" of an accomplished account manager, which one of the four below is most relevant to creating a properly written status report for client consumption? Yanıtınız: Is buttoned up Is good at building relationships Is a team leader Is creative in their own right Yanıtı temizle

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Out of the four given traits, the one that is most relevant to creating a properly written status report for client consumption is "is buttoned up."

A status report is a document that provides an overview of the current progress of a project or program to stakeholders or team members. The primary objective of status reports is to keep everyone involved informed about the current status of the project and how it is progressing.

A status report is usually written in a formal style, which means that it should be well-structured, concise, and to-the-point. It should also be written in a professional manner, as it will be read by stakeholders or clients.The "buttoned-up" trait refers to someone who is detail-oriented, meticulous, and organized. They are the kind of people who make sure everything is in its place, and there are no loose ends.

They are precise, thorough, and methodical in their approach to work and life.Thus, to create a properly written status report for client consumption, an account manager should have the "buttoned-up" trait as they will be able to ensure that the report is accurate, well-structured, and concise.

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#21 It is now near the end of May and you must prepare a forecast
for June for a certain product. The forecast for May was 900 units.
The actual demand for May was 1000 units. You are using the
expone

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An exponential smoothing method is a statistical method used in forecasting, for the purpose of predicting the future value of a variable.

To obtain a forecast for June, exponential smoothing would be applied to this particular scenario, considering that the actual demand for May is greater than the forecast. More than 100 words:To determine the forecast for June, the Exponential Smoothing method would be applied. Since the actual demand for May was greater than the forecast, it implies that the product has a higher demand than previously anticipated. The forecast for June can be obtained using the equation below:Ft+1 = α*Dt + (1-α)*FtWhere:Ft+1: forecast for Juneα: Smoothing factor which determines the weight given to the most recent observation in the calculation of the forecast.

Dt: Actual demand in MayFt: forecast for Mayα is determined by the management of the company, depending on the level of responsiveness that they want to achieve to the changes in the actual demand. If a high level of responsiveness is desired, a higher value of α would be used.In this case, since the demand has increased significantly from the forecast.

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MediSys Corp: The IntensCare Product Development Team" and write an essay answering the following questions:
1. How well is the IntensCare Product Development Team performing? what are the major problems you see in this case for the IntensCare Team? Why? 2. Does each member of the IntensCare Team feel and perceive the team in the same way? Why each of the characters has the different perception?How will the perception influence each character's decision making, behavior, and performance on the project team?
3. Are people motivated to do all that they can to work together? Why not? (Hint: please use motivation theories from Module 4 to answer this question)
4. How is information exchanged and received?
5. How do team members from different functions coordinate their efforts?
6. How are team members evaluated?

Answers

The IntensCare Product Development Team is not performing well. There are several major problems that the team is facing, including a lack of communication, poor coordination, and limited motivation.

The team members are working independently, which is delaying the project's completion. As a result, the team leader needs to identify the root cause of these issues and take appropriate actions to improve team performance.2. No, each member of the IntensCare Team does not feel and perceive the team in the same way. Each character has a different perception due to their different experiences, backgrounds, and expertise. For example, the marketing team member believes that the project has significant potential, while the technical team member is skeptical about the project's feasibility.

These perceptions can influence their decision-making, behavior, and performance on the project team. The team leader needs to understand these differences and work towards creating a common vision to improve team performance.

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Suppose that the 9-month and 12-month LIBOR rates are 2% and 2.3%, respectively. What is the forward LIBOR rate for the period between 9 months and 12 months? What is the value of an FRA where 3% is received and LIBOR is paid on $10 million for the period? All rates are quarterly compounded. Assume that LIBOR is used as the risk-free discount rate.

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The forward LIBOR rate for the period between 9 months and 12 months is 2.58%. The value of the FRA where 3% is received and LIBOR is paid on $10 million for the period is $58,333.33.

To calculate the forward LIBOR rate, we can use the formula:

Forward Rate = (1 + 3-month LIBOR)^3 / (1 + 9-month LIBOR)^2 - 1

Plugging in the given values:

Forward Rate = (1 + 2.3%)^3 / (1 + 2%)^2 - 1

           = (1.023)^3 / (1.02)^2 - 1

           = 1.069416 - 1

           = 0.069416

Therefore, the forward LIBOR rate for the period between 9 months and 12 months is 6.9416% or 2.58% per quarter.

To calculate the value of the FRA, we can use the following formula:

FRA Value = (3-month LIBOR - FRA Rate) * Notional Amount * (Days / 360)

Given that the FRA rate is 3% and the notional amount is $10 million, we need to determine the number of days in the period. Assuming a standard 90-day period, we can calculate the value as follows:

FRA Value = (2.3% - 3%) * $10,000,000 * (90 / 360)

         = (-0.007) * $10,000,000 * 0.25

         = -$17,500

Therefore, the value of the FRA where 3% is received and LIBOR is paid on $10 million for the period is -$17,500 or -$58,333.33 per quarter.

The forward LIBOR rate for the period between 9 months and 12 months is 2.58%. The value of the FRA where 3% is received and LIBOR is paid on $10 million for the period is -$58,333.33.

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The goal of queuing analysis is to minimize the total cost by establishing a capacity level that balances which two costs? Multiple Cholce Cost of service capacity and the cost of providing a comfortable waiting spoce for customers Cost of service capocity and the cost of customers waiting Cost of hiring service staff and the holding costs associated with customers waiting Cost of service capocity and the revenue generated from the service

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Queuing analysis is a technique used to minimize the total cost of service in a system by balancing the cost of service capacity and the cost of customer waiting.

The goal of queuing analysis is to find the optimal level of capacity that ensures that the cost of waiting is minimized while keeping the cost of providing service at a minimum.Queuing analysis is essential for any business that deals with customers. The cost of providing service to customers can be broken down into two components: the cost of service capacity and the cost of customers waiting.

The cost of service capacity is the cost of hiring service staff and the cost of maintaining service equipment. The cost of customers waiting is the cost of holding customers in a waiting space, and the loss of revenue due to customers leaving without being served.The goal of queuing analysis is to find the optimal level of capacity that balances the cost of service capacity and the cost of customers waiting. By finding the optimal level of capacity, businesses can minimize the total cost of service while maximizing customer satisfaction.

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According to Justice Raymond Zondo (in South Africa), ‘State Capture thrived because the people given power and authority in the SOEs simply flouted the terms of the PFMA’. Some of the major concerns raised at the Zondo Commission on SOEs were amongst others, the interference of the boards in the day-to-day operations of the SOEs, and some board members having companies that were directly doing business with the same SOEs where they were board members. Other than those that are mentioned above, identify and explain some of the critical issues that could have led to the collapse of these SOEs (corporate governance-related issues). (10 marks)

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State capture can be defined as an illicit political practice where private interests are used to influence state functions in a way that is designed to benefit private interests over the public good. The State-Owned Entities (SOEs) in South Africa became a hotbed for state capture.

Where corporate governance-related issues played a significant role in their collapse.In the course of the Zondo Commission on SOEs, various corporate governance-related issues were identified, which were responsible for the collapse of these SOEs. One of the primary concerns was the appointment of board members who had no experience or expertise in the relevant field, who were appointed based on their political affiliations. This led to the board members' incompetence in their respective SOEs, which ultimately led to their collapse.

Another critical issue was the politicization of SOEs, where political interference had a significant effect on the SOEs' management and operations. SOEs became a mechanism for political gain, and this led to the appointment of officials based on their political affiliations rather than their technical competencies. This was a significant factor in the SOEs' collapse.Other critical issues were corruption, maladministration, and financial mismanagement in SOEs.

In conclusion, the collapse of SOEs in South Africa was due to various corporate governance-related issues, such as political interference, corruption, maladministration, incompetence, and poor financial management. These issues led to the looting of SOEs and a significant decline in their performance.

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Shanice is beginning to think about opening up her own childcare business. She is very risk-averse and wants to protect herself as much as possible from any business liabilities. Which legal business structure is the BEST choice for Shanice?
sole proprietor
LLC
franchise
referral

Answers

Answer:

The best legal business structure for Shanice, considering her risk-averse nature and desire to protect herself from business liabilities, would be an LLC (Limited Liability Company).

An LLC is a popular choice for small businesses due to its flexible structure and the liability protection it offers to its owners.

Among a company's assets and accounting records, an actuary finds a 15-year bond that was purchased at a premium with redemption value of 1,000,000. From the records, the actuary has determined the following: The bond pays annual coupons. The amount for amortization of the premium in the 3rd coupon payment was 977.19. The amount for amortization of the premium in the 5th coupon payment was 1046.79. What is the base amount of the bond?

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The base amount of the bond is found to be $997,976.02.

Actuaries use mathematical models to analyze the probability of an event occurring and the possible financial impact of that event. The base amount of a bond is the amount of the bond at issuance. This is the amount that the bond was issued for.

It is also the amount that the bond will be redeemed for.

The premium is the amount that the bond is sold for above its face value. For example, if a bond has a face value of $1000 and it is sold for $1100, the premium is $100.

The premium is usually paid in installments, which are known as coupon payments. The coupon payments are paid at regular intervals, such as annually or semi-annually.

The actuary has determined that the amount for amortization of the premium in the 3rd coupon payment was 977.19 and the amount for amortization of the premium in the 5th coupon payment was 1046.79.

This means that the total amount of the premium is $2023.98.

The premium is usually paid over the life of the bond. This means that the premium is amortized over the life of the bond.

The redemption value of the bond is $1,000,000.

This means that the face value of the bond is $1,000,000.

The base amount of the bond is the face value of the bond minus the premium. This means that the base amount of the bond is $997,976.02.

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Suppose that the demand for a certain product is elastic at the current price level, a decrease in the price will result in... A. an increase in the total revenue of the sellers of this good * B. a decrease in the total revenue of the sellers of this good C. no change in the total revenue of sellers of this good D. any of the above possibilities

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When the demand for a certain product is elastic at the current price level, a decrease in the price will result in an increase in the total revenue of the sellers of this good. So, option a is correct.

Elasticity measures the degree to which a variable responds to a change in another variable. In economics, elasticity refers to the responsiveness of supply or demand in response to changes in price or income. Economists use elasticity as a measure of responsiveness in a variety of ways. For example, it can be used to measure how responsive consumers are to price changes for a certain product.

The price elasticity of demand (PED) is a measure of how much the quantity demanded of a good or service changes as its price changes. A product is considered elastic if the quantity demanded responds significantly to changes in price.

Suppose that the demand for a certain product is elastic at the current price level, a decrease in the price will result in an increase in the total revenue of the sellers of this good because the decrease in price will encourage more consumers to purchase the product. This will lead to an increase in the quantity demanded of the product. Since the product is elastic, the increase in quantity demanded will be significant and will more than offset the decrease in price. As a result, the total revenue of the sellers of the good will increase. So, option a is correct.

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